Each October, items from soup cans to football cleats to profile photos turn pink for Breast Cancer Awareness Month. Brands follow suit with pink-themed products and pledges to donate money to breast-cancer research. However, many brands are realizing pink campaigns are a dime a dozen and looking for new ways to get the attention and support of consumers to fight breast cancer. That's really just dipping your toe in the water," says Bonnie Ulman, chief insights and planning officer at M Booth. They want new information, including research breakthroughs, better engagement for survivors and their families, or a specific call to action to support those battling the disease, Ulman says. Some brands are updating their breast-cancer efforts to stand out from the crowd.
Magid® Launches “Think Pink” Campaign in Conjunction with Breast Cancer Awareness Month
Breast Cancer Campaign - Wikipedia
October is Breast Cancer Awareness Month, an annual campaign to increase awareness of the disease. Join in the cause to help women in need today. Nearly half of all women 40 and older have dense breasts. In honor of Breast Cancer Awareness Month, we are giving this helpful guide about dense breasts to every woman who requests it. Help us honor those at every step of the breast cancer journey by sharing the story of how you or someone you love has been affected by breast cancer. We will share these stories throughout the month of October on our social media channels to encourage others facing breast cancer.
Beyond pink: Why Breast Cancer Awareness Month is different this year
October is Breast Cancer Awareness Month. Find out the ways you can get involved and support our work during the month. It is a worldwide annual campaign taking place in October, involving thousands of organisations, to highlight the importance of breast awareness, education and research. During Breast Cancer Awareness Month, Breast Cancer Now aim to get as many people as possible involved in raising awareness and funds to help support our life-saving research and life-changing support.
Breast Cancer Campaign was a breast cancer research charity based in the United Kingdom. The aim was to highlight key gaps in breast cancer research and help to identify the future challenges that needed to be achieved in order to gain the maximum benefit for patients. In , Campaign published "The History of Breast Cancer", a report that highlighted the key achievements made in breast cancer research over the last 2, years.